Breaking news from the heart of Assam’s tea heritage! Woolah Tea, the brainchild of Upamanyu Borkotoky and Ansuman Bharali, has just secured a groundbreaking 20-year patent for India’s very first bagless tea. Yes, you heard it right – no more traditional tea bags for these innovative tea pioneers!
Picture this: a compressed bundle of eti koli duti paat (one bud and two leaves) bound by a natural string, creating a unique tea experience that eliminates the hassle of conventional tea bags. But the journey to this patent was no walk in the park. Upamanyu and Ansuman, with no prior tea industry experience, embarked on a mission to revolutionize the way we enjoy our daily cup of tea.
Their story began with a serendipitous encounter with a farmer selling hand-rolled organic tea, sparking a newfound love for the rich flavors of green tea. This love eventually led them to quit their corporate jobs and dive headfirst into the world of organic tea farming in Assam, collaborating with farmers in Sibsagar, Kaxhopothar, and Dibrugarh.
After 167 trials and over a year of dedication, Woolah Tea was born. Their bagless tea concept not only aims to deliver a superior tea-drinking experience but also tackles the issue of microplastics leaching into our beloved beverage from traditional tea bags. The founders’ commitment to sustainability and quality shines through in every sip of Woolah Tea.
And the accolades don’t stop there! Woolah Tea made waves on Shark Tank India Season 4, becoming the only tea brand to receive offers from all the sharks. Now, they are gearing up to export their innovative tea to the US, UK, UAE, Australia, and New Zealand, putting Assam’s tea legacy on the global map.
With celebrations underway for 200 years of Assam Tea, Woolah Tea stands as a beacon of innovation and tradition, blending the best of both worlds in every flavorful cup. So, the next time you reach for your tea kettle, remember the story of Woolah Tea – a testament to Indian entrepreneurship, passion, and the power of a good cup of tea to bring people together.
Join the Woolah revolution and sip on a taste of Assam’s heritage, one bagless cup at a time. Cheers to innovation, sustainability, and the never-ending quest for the perfect brew!
Source: Business News Today, Latest Finance News | The Hindu